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How To Find Funding For My Small Business

Quick Start Guide: How To Find Small Business Funding

Starting a small business is an exciting project for sure, but wondering “How do I secure funding for my small business?” can be overwhelming.

With so many options available, how do you know which one is right for you?

In this blog post, we’ll explore different funding sources and provide some tips on how to find the perfect fit for your small business.

1. Personal Savings: Investing in Your Own Business

personal savings funding my businessThe first place many entrepreneurs look for funding is their own personal savings. It’s a straightforward option that allows you to maintain full control over your business without taking on debt or giving up equity.

Remember, investing your own money can be risky, so it’s essential to ensure you have a solid business plan and backup funds in case things don’t go as planned.


Pros: Complete control over your business, no interest or repayments, you retain all equity/ownership
Cons: Limited funding, personal financial risk

2. Friends and Family: Borrowing from Your Inner Circle

friends and family funding investorsAnother popular option is seeking funding from friends and family.

This can be a great way to secure funding for my small business without dealing with strict lending requirements or giving up equity.

WARNING !!   It’s crucial to treat these loans professionally, with a written agreement detailing repayment terms to avoid damaging personal relationships.

Even then, this is a dangerous option because so many times, money issues can damage family and friend relations. Proceed with caution on this option. 


Pros: Access to quick funding, flexible repayment terms
Cons: Strained relationships, potential lack of business expertise

3. Bank Loans: Traditional Lending for Small Businesses

Bank loans are a common source of funding for small businesses. To qualify for a loan, you’ll need a strong credit score, a solid business plan, and financial projections to demonstrate your ability to repay the loan.

Keep in mind that securing a bank loan can be time-consuming and may require collateral, such as property or assets, as a guarantee.

WARNING !!   I never recommend a bank loan for an entrepreneur, ESPECIALLY a first time founder. So many first businesses do fail, that I just hate to see all that trouble and expense go down the drain, and on top of it, there’s a potentially hefty loan to pay back. That is more entrepreneurial pain than anyone wants to see – I highly recommend looking for other sources of funding. 


Pros: Access to larger funding amounts, clear repayment terms, you retain ownership
Cons: Requires good credit, collateral may be necessary, lengthy application process, you have to pay it back, even if your business has failed

4. SBA Loans: Government-Backed Small Business Lending

The Small Business Administration (SBA) offers several loan programs designed to help small businesses grow. These loans are partially guaranteed by the government, reducing the risk for lenders and making it easier for small businesses to qualify.

SBA loans come with favorable terms and interest rates, but the application process can be lengthy and complex.


Pros: Lower interest rates, longer repayment terms, government guarantee, you retain ownership
Cons: Strict eligibility requirements, time-consuming application process, you have to pay it back, even if business fails

5. Business Credit Cards: Convenient Access to Credit

Business credit cards offer a flexible and convenient way to access funds for your small business. They’re useful for short-term financing needs, such as purchasing inventory or covering expenses while waiting for client payments.

It’s important to use business credit cards responsibly and avoid accumulating high-interest debt.


Pros: Access to funds as needed, only pay interest on borrowed amount, you retain ownership
Cons: Requires good credit, potential for misuse of funds, you have to pay it back, even if business fails

6. Crowdfunding: Raising Money from the Crowd

Crowdfunding is an increasingly popular funding option for small businesses. Platforms like Kickstarter, Indiegogo, and GoFundMe allow entrepreneurs to raise money from the public to launch or grow their business.

To run a successful crowdfunding campaign, you’ll need a compelling story, enticing rewards, and a solid marketing strategy.


Pros: Validates business idea, builds brand awareness, no repayment, you retain ownership
Cons: Public exposure, platform fees, potential failure to reach funding goal

7. Online Lenders: Alternative Financing for Small Businesses

Online lenders like Kabbage, OnDeck, and Funding Circle offer alternative financing options for small businesses. These lenders typically have less stringent requirements and faster approval processes compared to traditional banks.

However, online lenders may charge higher interest rates, so it’s essential to carefully review the terms before committing.


Pros: Faster approval process, lower interest rates than traditional loans, you retain ownership
Cons: Requires good credit, potential for high interest rates, repayment obligations, you have to pay it back, even if business fails

8. Grants: Free Money for Your Small Business

Grants provide an attractive funding option for small businesses, as they don’t need to be repaid. Many government agencies, non-profit organizations, and private companies offer grants to support small businesses in various industries.

To secure a grant, you’ll need to meet specific eligibility criteria and submit a comprehensive application outlining your business idea and goals. Keep in mind that competition for grants can be fierce, so it’s crucial to be well-prepared.


Pros: No repayment required, non-dilutive funding, you retain ownership
Cons: Highly competitive, strict eligibility requirements, lengthy application process

9. Angel Investors: Early-Stage Funding for Promising Startups

angel investorsAngel investors are wealthy individuals who provide funding for early-stage startups in exchange for equity or convertible debt. They often bring industry expertise, connections, and mentorship to the table, which can be invaluable for a growing small business.

To attract angel investors, you’ll need a compelling pitch (you’ll need a Pitch Deck – here’s how to create one) and a strong business plan that demonstrates the potential for high returns on their investment. 


Pros: Access to industry expertise and connections, mentorship, you don’t have to pay it back if you gave away equity (very common)
Cons: Equity stake in the company, potential loss of control

10. Venture Capital: Funding for High-Growth Startups

Venture capital firms invest in high-growth startups with the potential to deliver significant returns. In exchange for their investment, venture capitalists typically require equity and often play an active role in guiding the company’s growth.

Securing venture capital can be highly competitive and is generally reserved for businesses with a proven track record and significant growth potential.


Pros: Large funding amounts, access to industry connections and resources, you don’t have to pay it back if you gave away equity (very common)
Cons: Equity stake in the company, potential loss of control, high growth expectations

Finding the Right Funding Option for Your Small Business

Now that you’re familiar with the various funding options available, it’s time to determine which one is the best fit for your small business.

Consider factors such as the amount of funding you need, your business stage, and your risk tolerance when making your decision.

Also consider your own temperament:  Some people don’t mind interfacing and answering to investors, while for other people, that could be a nightmare of perceived pressure.

Remember, it’s essential to have a well-researched business plan and financial projections in place, no matter which funding option you choose. This will not only increase your chances of securing the funds you need but also set your small business on a solid foundation for success.

Finding funding for my small business can be challenging, but with persistence and a solid strategy, you’ll be well on your way to securing the funds you need to make your dream a reality. Good luck!